I was the fashion and hair stylist on this promotional short and mute video to promote the new additions to the Laruicci collection. The concept was to showcase the jewellery through movement and light, whilst also highlighting that the collection is gender fluid and both men’s and women’s collections can be worn by either gender.
I was particularly excited to take part in this work as I’d just completed my Degree Dissertation on this, entitled – ‘Gender fluidity – a fashion trend or a mainstream movement?’.